Dynamic travel ads will build on Snap’s location features

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Influencer Marketing

Thursday, June 02, 2022
 
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See Justin Bieber’s new ‘Biebs Brew’ ad for Tim Hortons

The chain tries to keep its Bieber momentum going with marketing for new cold brew.

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How KitKat used AI to create a Gen Z staring contest

The snack brand created a staring contest with an open-source, machine-learning solution.

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Kim Kardashian to start a skincare line with Coty

SKKN by Kim will launch on June 21.

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Sprite music marketing goes global—behind the approach

The Coca-Cola brand pairs artists from Africa, China and the U.S. with producer James Blake in the brand’s first-ever global music campaign.

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Behind Truff's sizzling rise—from food porn to a hot sauce brand on fire

What started as an Instagram handle has grown into one of the coolest hot sauces in the category, thanks to slick luxury positioning, unusual formulation—and a price point that category leaders would never dare.

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